Business performances of Magnum Corporation Berhad

This folio emphasizes in depth the overall business performances of Magnum Corporation Berhad in term of its internal and external environments in the years ended 1998, 1999, 2000 and 2000. A brief introduction of the businesses deal by Magnum Corporation Berhad are stated. This talks about the types of businesses that Magnum Corporation Berhad deal with other companies besides its core business (4D gamming). The directors’ profiles are then mentioned to let the public knows the strengths of the directors in running the business.

These directors are specified in term of their age, qualifications, experiences, and the successful extents they did in their previous splendid performances. Then, we will consider in detailed the interesting part of the industry studies of Magnum Corporation Berhad, especially its competitors, substitute items, potential risk, future prospects, market share and globalisation. After understanding the opportunities and challenges, we need to know the financial performance of Magnum Corporation Berhad, in the sense of profitability, liquidity and solvency.

SWOT analysis and balance scorecard are then stated, which are used to control and measure the company’s performances, both internal perspectives and environment perspectives. Finally, we will touch the segmental reporting of Magnum Corporation Berhad, which it will cite the business segments and geographical segments of the company. After these sections are being carried out, people can easily understand whether this company is worthwhile to be invested, thus receiving good returns from the company invested.

Magnum was incorporated in December 1968 and was the first private company to be grated a licence to promote, operate and manage 4-digit numbers forecast betting in Malaysia. Magnum was converted to a public company in 1970 and was subsequently listed on the Kuala Lumpur Stock Exchange in the same year. The Magnum Group is located at Plaza Magnum in Jalan Pudu, Kuala Lumpur. Today, Magnum is principally engaged in the gaming business, being the pioneer and market leader in the Malaysian authorised gaming industry.

Besides, Magnum also involved in property and leisure, which is the Hotel Flamingo, ‘Impiana on the Waterfront’ (condominium) and Flamingo Commercial Complex. Flamingo Institute which is an education institution majoring in conducting hospitality course is also a part of Magnum’s business until the year of 2000. Printing service is a part of Magnum business segments. Syarikat Percetakan New Light Sdn. Bhd. (SPNL) is equipped with state-of-the-art machinery, complemented with a highly skilled production team.

SPNL’s printing strengths are in Flexographic Printing, Offset Printing and Packaging Printing. Information Technology is another business segment of Magnum Group. Magnum Group’s I. T. services come under Magnum Information Technology Sdn. Bhd. (MIT). Magnum was the first in the country to computerise its 4D gaming sales and the original I. T. team was formed to spearhead the nationwide implementation of Magnum’s on-line 4D gaming system.

The Magnum Group’s overseas investments include Philippines Racing Club, Inc (PRCI) in Philippines, Magnum International Holdings Limited (MIH) in Hong Kong and Nantian Hydropower Station Co. Ltd. in the Fujian Province of China. Magnum is committed to realising the full potential of its core operations through numerous development and expansion programmes in Malaysia as well as abroad, and managing its resources to maximise returns to its shareholders. Tan Sri Dato’ Md Khir Johari, aged 79, a Malaysian, was appointed as the Vice Chairman of Magnum Group on 28 December 1977.

Tan Sri was awarded the honorary degree of Doctors of Letters by the University of Agriculture, Malaysia in 1987. Earlier on, he had also obtained the honorary degree of Doctor of Laws from University Malaya and the honorary degrees of Doctor of Education and Science from La Salle College in Manila. In 1957, Tan Sri was appointed Minister of Education. In 1960, he charged portfolios and became the Minister of Commerce and Industry. In 1964, he was appointed Minister of Agriculture and three years later went back to Education Ministry.

In 1968, he again returned to head the Ministry of Trade and Industry. He is currently the President of World Wide Fund for Nature (WWF) Malaysia and Malaysian Zoological Society (Zoo Negara). Dato’ Ling Keak Ming, aged 46, a Malaysian, was appointed to the Board of Magnum on 21 September 2000. Dato’ Ling started his career by setting-up a company called Pan-Trade (M) Sdn. Bhd. , a company involved in the import and distribution of building materials and held the post of Managing Director from 1979 till 1988.

He then joined Lionvest MWE Sdn. Bhd. , a subsidiary of MWE Holdings Bhd. , as the Managing Director. He was primarily responsible for the rebuilding and setting-up of Jengka Timber Complex as well as the management and daily operation on of logging and timber related activities. Currently, he is the Managing Director of MWE Advanced Structure Sdn. Bhd. and MWE Golf & Country Club Bhd. with the overall activities responsibility in property construction, project management and management of a golf club.