Aries epica
We are guided by a strategic plan that helps us to redefine the viewing experience of millions across the globe. Indeed that enabled us to stay ahead of the competition and kindle a digital revolution in India and the Middle East. Aries Epic is the pioneer in AD Advertising and Corporate Videos in India. We house one of the best AD Stereoscopic studios in the region.
Objective
- To create a global brand by leading and revolutionize the world’s viewing experience.
- Exploiting the 1st mover advantage to be a house hold name in global racketing/consumer electronics community in case of AD TV and AD/AD conversion.
- To create a marketing channel to create an opportunity to sell and launch other sub products to industry.
- To create AD virtual exhibition platform.
- Attract global recognition to brand “Aries” Products and Services offered.
Our core services encompasses the following
- Stereoscopic shooting for companies, feature films, advertising, events (including marriage functions, inauguration. ) etc.
- Stereoscopic post production management (control of the maintenance of stereoscopic alignments, Editing, Composition, D’).
- Production of AD stereoscopic animations.
- Stereoscopic video presentations in Medical field and Education.
- Comprehensive AD and AD Solutions
- AD Broadcasting Solutions
- AD Live Projection for stage shows or any events
- AD Projection Solutions (Permanent Mini AD Theatre installations and temporary installations for trade shows, property show etc.)
- AD Printing Solutions
- AD theatre installation and AD movies
- Animation Services
- AD Animation&2D Animation
- Story Boarding / Animating
- Visual Effects/ CGI Post Production
- Gaming Concept Creation/ Development/ Pre Production
- Holographic Imaging Next Generation
- Event/ Marriage Video coverage
- Highlights of the services include
- One-of-its kind concept from India’ s No. L international video production brand
- Ultra- modern AD Technology
- No cameramen to block the view K movie format with CGI and Del AD – AD conversion facility
- Worldwide live streaming
- AD Invitation design
- AD Photo album
- Atoms sound designs
- Animation and VEX studio
- Full-fledged animation studio for ad and ad animation. V
- EX for film and television
- Complete preproduction and post production facilities
Aries Epic Academy
Aries Epic Academy is the first AD Stereoscopic Film Academy in India and the Middle
East started with a vision of providing quality education in AD Stereoscopy, AD & AD Animation, Editing & D’, Audio Engineering and VEX.
Courses offered
- AD Stereoscopy
- AD cinematography
- Stereography
- AD Editing
- AD composition AD to AD conversion
- Complete visual effects training.
- AD and AD animation
- Editing and Del
- Audio Engineering
SWOT Analysis
Strengths
- Pioneer in AD
- Advertising and Corporate Videos.
- Technological edge.
- Well established brand name “ARIES”.
- Aries Epic Academy
Weaknesses
- Initial Expensive
- Lack of Technical staff
- Lack of awareness among customers.
- IP protection
Opportunities
- Huge boom in AD market.
- Increased awareness as a career.
- Rising share of outsourcing pie.
- Social gaming popularity.
- Increasing usage of VEX and AD in movies.
- Increase in demand for local content.
- Wide use of animation in advertisement industry.
Threats
- Newer better technology may emerge.
- Break-even possibility
Competitors
Cultural constrains Lack of government support
- Market analysis: The Indian Animation & gaming Industry is one of the fastest growing industries in he country today.
Highly skilled manpower & dramatic cost effectiveness have made considerable growth over a past few years, with a larger numbers of players foraging the space. Indian Animation & Gaming Industry is valued at 739 million dollars with a compound annual growth rate (CARR) of 32 percent between calendar years 2005 & 2009. Animation through a late starter in India is considered as one of the most promising segments of the media & entertainment industry. The industry after experiencing healthy growth rate in the past is expected to be in the pink of its coming years.
From the current market size of SIDES 774 million in 2010, it is anticipated to touch the highs of SIDES 3040 Million by 201 5 growing at a CIGAR of 25 percent during 2011 – 15. Target customers: TV channels Gaming industry Film industry Advertisement industry Upcoming events Educational sector Medical field Corporate sector Government sector Mobile app world Web developers Event management groups Expos, entertainment shows and exhibition Hospitality sector
- Marketing Strategies & Channels: A good and proper website which can showcase our quality of work and creativity. Demo for each target group
Maintain a proper contact and data base of people associated with film and TV industry. Tie ups with event management groups on commission bases or mutual benefit bases. Social media marketing. Direct marketing using marketing executives. Use database of Medici TV for medical sector. Using the Aries group branding Strategic event Tie -ups between the various divisions for marketing purposes Getting involved in online forums and blobs Participating in various expos.
- Channels: Brochure of the product and business cards. Events marketing using the strategic tie-ups between divisions.
Telemarketing of the reduce to potential customers Email marketing of the product Online marketing strategy can help secure new customers such as social media strategy and online paid strategies Direct selling by fixing appointments with customer and briefing our product An advertisement would be a good option in the referral strategy would help in increasing the customer base Advertise with a well known print publication. Initiating the process by gearing up with required marketing tools such as brochures, visiting card, PPTP etc. Creating necessary databases for sales and marketing. Execute the email marketing & telemarketing processes.
