Ad analysis

We know this because not only is the watch predominantly black in color, normally men’s etches are black, but also because it’s a large watch with a precise and detailed whiteface. We can tell that the advertisement also is aimed at more athletic, or sporty, men who would want to be like NFG quarterback Eli Manning. The advertisement is using the technique of giving the reader an idea of what they could possibly be if they bought the product. The advertisement is inadvertently saying that if you wear a Citizen Codeine watch, that you could possibly be a superstar, Super Bowl winning, quarterback.

They are trying to entice men to buy the watch cause most men have dreams of being a handsome, sophisticated, superstar like Eli Manning and the company Is hoping that men will buy this watch In order to try and become like Eli Manning. This advertisement also features 4 large sentences on the right side of the page. The first sentence Is simply “Unstoppable”. It then goes on to say how Ell Manning Is unstoppable and then It makes the claim saying “It’s unstoppable, Just like the people who wear It”.

These sentences are the mall part of the ad, they are trying to make men realize that If they want to be sophisticated and unstoppable” then they must have this watch Like Ell Manning. The advertisement also boasts the fact that the watch will never require a battery. This Is meant to show men that they will not have to worry about buying a new watch battery and getting It Installed. In this ad we see mostly ethos, they are saying that Ell Manning wears this watch so It must be sophisticated and classy. They are using his credibility and hoping that people will trust a NFG superstar.

Pathos Is also found In this ad, they use very vivid language when describing Ell Manning and people who ear the watch. They use one word and It Is bolted and repeated throughout the ad. Pathos Is also found In this ad because they are making the reader feel Like If they don’t have this elegant watch then they are able to be stopped, but If you do have this watch you are Indeed unstoppable. They are trying to make the reader feel Like they need to buy this watch In order to be successful. By Maydays Eli Manning and the company is hoping that men will buy this watch in order to try the right side of the page.

The first sentence is simply “Unstoppable”. It then goes on to say how Eli Manning is unstoppable and then it makes the claim saying “It’s unstoppable, Just like the people who wear it”. These sentences are the main part of the ad, they are trying to make men realize that if they want to be sophisticated and “unstoppable” then they must have this watch like Eli Manning. The advertisement also boasts the fact that the watch will never require a battery. This is meant to getting it installed. In this ad we see mostly ethos, they are saying that Eli Manning wears this watch so it must be sophisticated and classy.

They are using his credibility and hoping that people will trust a NFG superstar. Pathos is also found in this ad, they use very vivid language when describing Eli Manning and people who wear the watch. They use one word and it is bolted and repeated throughout the ad. Pathos is also found in this ad because they are making the reader feel like if they don’t have this elegant watch then they are able to be stopped, but if you do have this watch you are indeed unstoppable. They are trying to make the reader feel like they need to buy this watch in order to be successful.

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